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Published Mon, Sep 26th 2011 Back to Articles

FCS Unveils Expanded Social Media Channels to Enhance Global Client Communications

Provider of cutting-edge hospitality technology solutions launches newly redesigned networking sites on Facebook and Twitter

Posted via Industry Today. Are you into it? Follow us on Twitter @IndustryToday

FCS Computer Systems (FCS), a leading provider of comprehensive hospitality technology solutions, today unveiled completely redesigned and upgraded Facebook and Twitter pages, as part of a new global client communications initiative.

Well known for providing the latest in guest-facing and back-end hospitality solutions, FCS is expanding its social media communications strategy to ensure that the latest trends are revealed through online marketing and communications. These new social media sites will be instrumental in conveying key company and product information to current FCS clientele around the world, as well as obtaining comments and feedback for future product development and growing the company's already impressive market base.

As social networking continues to grow as a means to enlighten, engage and entertain, tools such as Facebook and Twitter are essential for businesses that wish to create a transparent, two-way dialogue with both clients and end users of the products they supply. With offices in more than 26 countries and clients spanning the globe, the new FCS Facebook and Twitter page will provide company followers with an in-depth look at the company's worldwide operations. On these sites, FCS will post general industry news in addition to company updates, press releases, photographs and tradeshow information.

While the company has actively engaged with Facebook and Twitter from a corporate level, FCS executive Akina Ho will also be networking on an individual level through LinkedIn and the use of LinkedIn groups. "With Facebook experiencing a near 40% growth in 2010 and Twitter's users creating 55 million tweets per day, it was apparent that these were platforms FCS needed to take a serious look at for marketing purposes," says Akina Ho, Vice President of Global Strategy and Business Development for FCS."

"Being able to reach our target audience on their terms and communicate in a way that seamlessly integrates with their current methods of socialization will help FCS to create greater brand awareness."

For more information on FCS and their portfolio of hospitality technology solutions, please visit www.fcscs.com.

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Sherri Giguere
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