Edinburgh based, Brand Agility Ltd, distributors of Australian brand Caribee have supplied the X Factor crew with fabulous backpacks for the tour.
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Brand Agility have concluded negotiations with the ITV X Factor show to supply Caribee backpacks for the 2011 auditions UK tour.
Caribee distributor Jacquie Sandison said "We were flattered to be approached by the X Factor team as they identified Caribee as a brand they wanted to work with and believed there was a synergy with the brand".
"In a competitive marketplace we are optimistic this endorsement will give further credibility to the brand and firmly establish Caribee in the UK".
For more information about Caribee or Brand Agility Ltd call Jacquie Sandison 0131 554 5555
Contact Information
Jacquie Sandison
Brand Agility Ltd
Unit 20/21
130 Leith Walk
Edinburgh
EH6 5DT